TECHNICAL MARKETING
Email blasts have been regulated and actually will automatically steer emails into junk and spam if many people report receiving Emails that they did not opt in to receive.
Regardless of the regulations, TLC understands how to create demand for the content TLC produces for clients. Leveraging numerous opt-in channels, TLC is able to send Emails to a target market that is already wanting and desiring the information that a client may have under a general topic such as “Finance” or “Real Estate”.
Ultimately, there is far more than just designing copy with Email Blasts. All of TLC’s design work uses Technical Marketing, whereby Computer Science Engineering languages are used to design email blasts as to have more control the process of monitoring the effectiveness of copy designs and the metrics produced in various Email Blast Campaign.
Below: TLC coding email blast and integrating with Constant Contact platform.